(课程简介英文版) Big Data Management Methods and Applications is a core course for the major in Big Data Management and Application. This course adopts a managerial perspective, positioning big data as an object of management, a tool for decision-making, and an asset of data. Centered on the themes of big data's role in management transformation, decision-making methods based on big data, and the application of big data in management decisions, the course systematically introduces the foundational knowledge of big data and its managerial functions. It explores the changes in management in the era of big data, as well as methods for the acquisition and quality management of big data. Additionally, the course covers decision-making methods based on big data and discusses the application of big data management in fields such as business, industry, and healthcare, aiming to cultivate students' understanding and insight into the theory and practice of big data management. |